Creating videos on Facebook can be tricky, especially because there are many different requirements for each video slot. We have researched and gathered all the information you need in an ultimate guide videos on Facebook! In this article, we will cover:
Video Facebook newsfeed
carousel Video Advertisements Facebook
Facebook video collection Advertisements
Facebook instant article Videos
Gallery Videos “in-stream” Facebook < / h2>
marketplace videos Facebook
Gallery Videos Stories Facebook
Gallery Videos suggested by Facebook
Gallery Videos Facebook Messenger
1. Videos Facebook News Feed
“of news feed on Facebook videos” are videos on your profile, which can then appear in your friends’ news feeds or your fans and be shared. These videos range and less organic than paid advertisements commitment, but they are still necessary. For example, when users search for the name of your brand on Facebook or Google, they find your profile to be content with your business or product, and what better way to quickly get the message that an attractive video! Users who view your profile from a Direct are more likely to watch your longer videos because they come with the intention to learn more about you.
Best practices for Facebook news Feed video
Legends video: optional, but recommended
Dimensions video of Facebook news Feed
the news feed of Facebook videos can be either in portrait, landscape or square.
The accepted appearance ratios are 16: 9 (wide screen), 1: 1 (square), 4: 5 (vertical), 2: 3 (vertical) or 9:16 (complete picture). Note that the videos full portrait can be hidden by 2: 3 (black bars top and bottom) on mobile
ratio recommended Clipchamp. 1: 1 (square ) or 16: 9 (widescreen)
the square footage does not take as much space as in portrait videos and they look great, as well as on mobile. . computer
video Format for Facebook news Feed
recommended size in Clipchamp for export: 1080p resolution .
Facebook recommend downloading the video with the highest resolution available, while respecting the limits of ratio and file size.
video Styles of Facebook news Feed
videos over Facebook news are ideal for longer content. Here is a sample video model wire Facebook News that you can easily customize with a personal message.
2. Video Advertisements carousel
carousel videos allow you to submit up to 10 images or videos in a single ad, each with its own link. You can highlight different products present specific details or tell a story that develops on each carousel map.
Best practices for video carousel
minimum number of cards: 2
maximum number of cards. 10
maximum size of the video file. 4 Go
maximum image file size: 30 MB
Length video: 240 minutes
video Format carousel
recommended resolution by Clipchamp: 1080p
image file type: jpg pNG
type of video file: MP4 or MOV
carousel in the video dimensions
Ratio recommended by Clipchamp: 1: 1 (square)
Ratios supported: 1: 1 (square) or 16: 9 (wide screen)
popular video carousel Facebook
This is a sample video can be used for an announced e carousel on Facebook.
3. Video Advertisements collection
Collection is a visual and immersive advertising format with a main video followed by several product images. When a user clicks on the video advertising, it enjoys shopping experience a full-screen in the application.
Best practices for the collection of video
Here are some Clipchamp settings we recommend:
aspect Ratio 16: 9 (widescreen) < / p>
max. Video file: 4GB
Video Formats: .MOV and .MP4 (Clipchamp exports to MP4)
. Popular styles collection of video on Facebook
would look like a collection of video advertising on Facebook. Personalize this template to create an ad balances for your next promotion.
facebook video collection template
4. Instant Facebook
“Facebook instant Items” are interactive items optimized for mobile phones, fast-loading, published on Facebook. Publishers can choose to place advertisements in their instant products. Your audience will see your ad when they read these articles.
Video Dimensions Flash article
The format can be in landscape, portrait or square. < / p>
accepted image formats are: 16: 9 (wide screen), 1: 1 (square), 4: 5 (vertical), 2: 3 (vertical) and 9 : 16 (complete picture)
. Note: vertical videos can be hidden in a ratio of 1: 1.
best practices for video snapshot item
recommended resolution: download the video with the highest resolution available in accordance with the file size limits and ratio p. >
video file size. 4 GB max
video Format Flash item
popular video instant Styles section
This sample Flash video product model is the ideal video to promote your next sales for the St. Day!
5. Video “in-stream” Facebook
The videos “in-stream” are 5 video commercials to 15 seconds and displayed in the middle of videos known publishers and creators of innovative digital that adapt their content to Facebook hearings
best practices for video in-stream
video file Size:.. 4 GB max
Length video: 5 to 15 seconds
Legends video: en p option>
his video: optional, but strongly recommended
in-stream video format
video dimensions in-stream
recommended Clipchamp: 16: 9 (widescreen)
Styles. Popular video in-stream
Here’s an example of in-stream video template made with Clipchamp, ideal for a restaurant or advertising in restaurants!
Facebook market place The videos are displayed as a sponsored post on Facebook instead of market (a platform for users to buy and sell products)
best practices for video marketplace
minimum video length. 1 second
maximum video Length: 240 minutes
Legends video: unsupported
his video: optional, but recommended
text: 125 characters
video Format square market
Facebook recommend downloading the video with the highest resolution available in accordance with the file size limits and ratio.
dimensions marketplace of video
recommended Clipchamp: 1: 1 (square)
. Note: vertical videos (with an appearance ration supérieu r 2: 3) can be hidden in. 2: 3
popular video Styles market place
This is a example video marketplace model, perfect for a fitness activity!
7. Facebook Stories
Stories Facebook are full-screen videos that appear at the top of the news feed. Advertisements may appear between the Stories views by user
Best Practices for Video Stories Facebook
Video file size. 4 GB max.
Length video: 1 to 15 seconds (users can move / skip commercials)
video Legends. : unavailable
video Format Stories Facebook
recommended size in Clipchamp for export: 1080p
Facebook recommends a minimum of 500p in width and height
dimensions. video Stories Facebook
the accepted image formats are 16: 9 (widescreen), 1: 1 (square), 4: 5 (vertical), 2: 3 (vertical ) and 9:16 (complete picture).
ratio recommended Clipchamp: 9:16 (complete picture)
Note for videos in format smaller than 9:16.: gradient colored bars are displayed at the top and bottom. The contents of the “Text” field under the video.
You have to consider letting about 14% (250 pixels) on the top and bottom of the video without text or logo in order to avoid covering these key elements with the profile icon or action button. This means that if your video is 1080 × 1920, make sure that key elements appear in a secure area in 1080 × 1420.
popular video Styles Stories Facebook
This is a sample video Stories model, perfect for a fashion video advertising!
8. Video suggested by Facebook
Once a user has read a video on Facebook, others suggested videos play automatically after the video. You can insert video ads between these suggested videos.